Service
Marketing Strategy & Coaching
Clear direction, smarter decisions, and a plan that actually makes sense for your business.
If your marketing feels scattered, confusing, or like you’re constantly second-guessing yourself - it’s usually not an execution problem.
It’s a strategy problem.
Marketing Strategy & Coaching is for business owners who don’t want more tips, trends, or half-baked ideas. They want clarity. Direction. And a clear plan they can actually follow.
This service gives you space to zoom out, get honest about what’s working (and what’s not), and build a marketing strategy that fits your business, your goals, and your capacity — not someone else’s blueprint.
Think of it as having a strategic marketing partner in your corner, helping you make confident decisions instead of guessing your way forward.
What this service actually does
Strategy is the foundation everything else is built on.
With the right direction in place, you can:
Stop trying to do everything at once
Focus on what actually moves the needle
Make confident decisions across branding, content, and platforms
Build offers that make sense — financially and energetically
Create a clear path forward instead of constant overwhelm
Whether you’re starting fresh, refining your offers, or preparing to scale, this work gives your marketing structure and purpose.
Curious if this is right for your business?
HOW COACHING WORKS
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Phase 1 - Business Foundation & Direction
We clarify your vision, values, and overall business direction so your marketing has something solid to anchor into.
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Phase 2 - Offers & Monetisation
We identify what you should be selling, how to package it, and how to price it in a way that supports sustainable growth.
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Phase 3 - Niche, Messaging & Positioning
We refine who you’re speaking to, how you’re showing up, and what actually differentiates you in your space.
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Phase 4 - Strategy, Systems & Roadmap
We map out a clear 6–12 month action plan, choose the right platforms and tools, and prioritise what to focus on next.
This is for you if…
You feel stuck or overwhelmed by marketing decisions
You’re unsure what to focus on or where to start
Your offers, messaging, or positioning feel unclear
You want guidance from someone who understands both strategy and execution
You’re ready to be honest, take action, and do things properly
This probably isn’t the right fit if you’re looking for quick fixes, generic advice, or someone to hand you a copy-paste plan without context.
What you can expect
Clear direction and strategic focus
Honest, no-BS feedback and guidance
A marketing plan tailored to your business and goals
Increased confidence in your decisions
A roadmap you can execute yourself — or with support
Many clients choose to continue with ongoing coaching, or transition into done-for-you marketing support once the strategy is clear.
Investment & Next Steps
Strategy & Coaching sessions are offered in packages, starting with a minimum 4-session commitment to ensure meaningful progress.
From there, you can:
Continue with ongoing coaching
Transition into implementation support
Or combine strategy with other services
We’ll talk through what makes the most sense during your Clarity Consultation.